ShopClues, India’s first online marketplace, has announced the launch of a premier consumer durables brand NYC in India through its platform.
NYC is globally popular, beacause of its innovative designs. The aim of this collaboration is to introduce some of its flagship creations in India.
Priced at Rs 10,790, the first product that is going to be available is a 32” HD Ready LED TV that has a resolution of 1920×1080. This also includes product guarentee and payment security.
At the launch of NYC, Radhika Ghai Aggarwal, Chief Business Officerof Shopclues said, “This collaboration is another testimony of our constant efforts in bringing products that offer consumers an unmatched blend of great looks, features and an overall enhanced experience. ”
Balram Garg, Director, NYC said, “We have carefully studied the Indian market to bring forward this exceptional TV set and make it available at an irresistible price point…we look forward to penetrating the pan-Indian market with the help of the immense popularity and recognition that ShopClues has garnered over time.”
Source: financialexpress.com